The homepage now uses the same new responsive design as the study and research areas of the site, so it’s optimised to work across a range of device sizes from small phone screens to large desktop monitors.
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| The homepage is optimised to work across a range of device sizes |
As well as the change to how the page looks, we’ve also made changes to the content of the page and the navigation that surrounds it. This includes:
More links for internal audiences
We used data from Google Analytics to look at what staff and students were searching for when they visited the homepage. As a result we’ve added several links that haven’t been included on the homepage before, such as timetables and the library. These can all be found under the ‘Staff and students’ menu at the top of the page.
More content about campus and city life
In the previous design there were only four slots available to feature content in, which were also used to feature news and events, so campus and city life could only be included from time to time. This is very important content for prospective students, and we’ve put a lot of effort into revamping our student life content recently, so we decided to give it a dedicated space.
More links to factual content
Lots of visitors to our site just want to find answers to basic queries like when our term dates are, or how to get to campus, so we’ve added these too.
Behind the scenes, we’re using a new system that makes it easier for us to manage the content (Contentful, for those of you that are interested). We’ve also produced a content guide, to help us ensure that any everything we put up is on-brand and conveying the right message.
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