Tuesday, 2 November 2010

Encouraging students to explore their campus - Foursquare for universities


I somehow missed this when it was launched back in September (probably because I was up a mountain in Peru, far away from the internet). The location-based social network Foursquare now offers a service specifically for higher education, with its Foursquare for universities programme.

The more playful side of it is the set of five badges for universities, including Campus Explorer for people who check-in at more than 10 locations on campus, and Campus Munchies for checking-in at five dining rooms on campus.

A more practical application of this could be the use of tips to provide helpful bits of information about campus landmarks, lecture halls, sports facilities, accommodation, catering facilities, etc. This could be really useful especially for potential students on open days and new students finding their way around at the start of term.

You also get the ability to define your own special offers - you could for example give discounts to the people who most frequently check-in to campus cafes and bars, which could work as an incentive to eat there rather than going off campus.

Via Mobile in Higher Ed

No comments:

Post a Comment